Utilise WordPress Plugins With Your PPC Campaign


WordPress is perhaps the world’s premier blogging platform, and is being used more and more often as a Content Management System (CMS) as well as a platform for traditional  blogs. One of the reasons for its success is because of how easy to use it is, even for absolute  newcomers with no coding experience.

If you are currently planning or building your website through which you hope to achieve your Internet Marketing dreams, it is well worth considering building your website using WordPress.  Not only is WordPress free, but many of the templates/themes and the add-ons (called plugins or widgets) for WordPress are completely free, plus the development time required to build a website using WordPress is probably  far less than for any other type of CMS.

If you are planning on (or are already) using pay-per-click (often referred to as just PPC) advertising, then you have quite a few options for displaying PPC ads in WordPress.  While WordPress itself provides minimal support for inserting PPC adverts in to posts, content and around a site, there are plenty of WordPress  ‘plugins’ that specialise in just that.

WordPress Plugins work from within the main WordPress dashboard, and can be searched for, downloaded, installed and even upgraded from within your WordPress dashboard with just a few clicks. You can add plugins to add stat counter codes to a website, help cache pages better and just about anything else you might need.

Naturally, you can use plugins to insert PPC codes in to the content of your WordPress website. All you have to do is copy / configure the ad code, insert it in to the plugin instruction box and then choose where and when it is displayed. The ad will then appear when a post is published or viewed.

If you can afford to buy a plugin for your advertising then the no.1 advertising WordPress plugin is OIO Publisher.  OIO Publisher plugin is an excellent choice for displaying ads on a WordPress website & is well worth the very reasonable cost (….only $47 for a multi-site license -meaning you can use it on as many websites as you own) . OIO Publisher can display ads on any type of website CMS/Platform, not only WordPress websites,  because it can be installed as either a WordPress plugin or as a standalone application, and it will  “stream” your ads to multiple other websites including HTML websites – you simply copy the  code and paste the code into the other website(s) and OIO Publisher does the rest – which is a huge time saver. If you have more than one website or blog I strongly recommend the OIO Publisher plugin – we personally use it on this website,  eMarketing For Dummies,  and on all of our other websites too, and it really is an excellent product. As well as managing your banner ads, OIO Publisher can also manage your links, (paid) Reviews and contextual ads too.

Oh, I almost forgot – if you purchase the OIO Publisher plugin you can also join the OIO Marketplace – this is a marketplace for you to promote your ad space to other webmasters (….plus of course you can also sell your adspace directly from your site too – OIO Publisher manages it all, including the payments). That way, you’ll get to keep ALL of the profits from your valuable website ad space, rather than just a few pennies…..

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4 Responses to Utilise WordPress Plugins With Your PPC Campaign

  1. Loradae says:

    I’m so glad I found my souliton online.

  2. Cyrstal Vanmeter says:

    Really nice layout and great content, very little else we want :D.

  3. płace i kadry says:

    Very intreresting blog. It was very useful. I was looking exaxtly for this. Thank you for your effort.

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